Movetes

Movetes cover
Role

Art Director

2016

As a newcomer in the golf apparel industry, Movetes needed a distinctive identity to establish their positioning in luxury leisure fashion. Their logo was inspired by Swiss design, using minimal, bold typography for a modern spirit and color blocking to communicate athleticism in a timeless language.

Sketches
Movetes book details
Movetes book details
Movetes book details
Info

As a newcomer in the golf apparel industry, Movetes needed a distinctive identity to establish their positioning in luxury leisure fashion. Their logo was inspired by Swiss design, using minimal, bold typography for a modern spirit and color blocking to communicate athleticism in a timeless language.

Movetes